University of Washington, Seattle
OP-19: Student Commute Modal Split

Since 1991, the University of Washington has conducted a biennial study to evaluate awareness, use of, and satisfaction with the U-PASS transportation incentive program among university students, staff, and faculty. Findings from the survey are also used to develop ridership estimates for program pricing and transit ridership models as well as to meet the University’s reporting requirements under the Washington State Commute Trip Reduction (CTR) Law. In 2014, the basic survey methodology included: - The UW provided its survey vendor, Northwest Research Group (NWRG), with a current sample of all UW faculty, staff, and students. - NWRG drew a random sample from within each segment to achieve the desired number of completed surveys (assuming an overall response rate of 50%). - All those sampled with an email address were sent an email from the UW inviting them to complete the survey online. - Those with an email address that did not respond were contacted by phone. - Phone contacts were continued until the minimum response rate (50%) was achieved. - All those without an email address were contacted by telephone. - Vendor completed comprehensive analysis and reporting in report. - Additional analysis of data conducted by the UW to more accurately report figures entered above.

Consumer info: http://transportation.uw.edu/ Performance info: http://www.washington.edu/facilities/transportation/publications The University of Washington Transportation Services office conducts a U-PASS survey biennially. The most recent survey was conducted in 2014, and the report is listed on our publications website: http://www.washington.edu/facilities/transportation/publications